Few K-pop groups can be quite as buzzworthy as Blackpink is. The sensational quartet has unmistakably taken the world by storm since their highly-anticipated debut in 2016—breaking fresh ground with their electronic-trap sound that held the South Korean music industry to a whole new standard. From debut tracks ‘Boombayah’ and ‘Whistle’ to their monumental 2018 hit ‘Ddu-du Ddu-du’, which has since surpassed 1.6 billion views on YouTube, Blackpink has also been responsible for bringing the Hallyu Wave across borders to global audiences; their Coachella 2019 stage is clear testament to that.
A combination of lush vocals, rhythmic rap and flirty dance moves, it’s indisputable that each track they drop onto streaming platforms consistently soars to new heights and is always a bonafide hit for the music charts. Their latest hit-to-be? The title track to their second studio album, Born Pink. Close to two years after their mid-pandemic release of ‘How You Like That’, the anticipation surrounding titular track ‘Pink Venom’ was swiftly met by an electrifying music video release that boasts of addictive verses, powerful choreography and high-chromatic visuals that highlight each of their individual strengths.
‘Pink Venom’ is evidence enough that Jennie, Jisoo, Rosé and Lisa have all grown into their own; each one laying claim to an aesthetic that they’re most confident with—while paying homage to their undeniable presence in the fashion realm as the contemporary muses of luxury houses such as Chanel, Saint Laurent, Dior and Celine. But eclectic outfit combinations aside, the music video release sings of irresistible beauty looks, brimming with ethereal face jewellery and attention-grabbing claws. We chronicle the most eye-catching beauty moments from ‘Pink Venom’ for your perusal, below.

1 / 7
Regal serve
Right from the introduction where she’s spotted playing the Korean traditional instrument, the Geomungho, the mood that Jisoo’s serving throughout the music video is one of regality: as she fully owns the culturally-imbued aesthetic with floral hair accessories braided into her mane, a dusty swatch of serpent gold atop her lids and 3D-embellished talons.

2 / 7
Foxy-sweet
Lisa sports a foxy double bun style on her mane, and pairs it with a saccharine-sweet eyeshadow moment of light pink shimmers that matches her bubblegum top.

3 / 7
Red carpet worthy
On her opening rap verse, Jennie makes a striking entrance as she storms down the red carpet in a scarlet ensemble, completing the serve with equally fiery claws.

4 / 7
Edgy and ethereal
Sporting a platinum blonde mane, Rosé’s all-defining look of ‘Pink Venom’ conveys an edgy yet ethereal mood via the cascading jewels that adorn her under eyes, creating an illusion of falling tears.

5 / 7
Gravity-defying claws
Jennie and Lisa’s rap verses are accompanied by a clear hip-hop aesthetic when it comes to the fashion, but kept flirty fresh by means of their beauty details. Case in point? Lisa’s hot pink claws.

6 / 7
Subtle grunge
The quartet served a number of looks throughout the music video—and a standout moment for Jisoo is the face piercing that many of her Blinks caught onto, for it’s a clear swerve away from Jisoo’s typical feminine look.

7 / 7
Y2K strikes again
Seems like Jennie is truly the poster girl for the return of the noughties, as the Y2K baby braids she’s been caught wearing off-stage has also made its way into the titular music video.