If you’re looking for a versatile stop for all of your shopping needs, then look no further: Urban Revivo’s newly reopened store at shopping haven Raffles City is the place to go. Established in 2006, the clothing label has been the go-to for both trendy and artfully designed pieces. Its design ethos is fundamentally “play fashion”, which means that you’ll be able to find equal amounts of experimental pieces and everyday wearables in its catalogues.
When you walk into the refurbished space, you’ll find that the retail experience the brand provides is truly a curated one. Powdered grey floors, slate white walls with black panels as well as geometric and minimal furniture ensure that the products stand out. Fitting rooms are spacious and comfortable, putting patrons at ease as they try on new garms. Most impressively, the store is segmented into different archetypes and styles–so anyone can find what they need.
From professionals to style mavens, the store has pieces that align with all different fashion senses. Adventurous ones can pick something out of their comfort zone to explore beyond their own codes. Self-checkout counters are also introduced, making payment even more seamless and hassle-free. Below, peruse some of the various edits you’ll find at Urban Revivo.
Glamour Series
One of the many collections the new store carries is the Glamour line, a selection specially curated for Raffles City customers. This collection is all about being effortlessly chic. Clean, subtle pieces with a focus on proportions will certainly speak to a more sophisticated crowd. A tonal palette of camel, white, the occasional muted rose and peach puts versatility centrestage, allowing the pieces to be styled with ease from day to night.
Edit Series
Another standout collection is Urban Revivo’s Midnight Siren collection, under the Edit section of the store. Inspired by renowned artist John William Waterhouse’s painting ‘A Mermaid’, the line up is edgy and daring. The collection features distressed garments and heavy treatments and consists of references to the ocean. The persona that is the mermaid is also highly referenced. Standouts are a brown sleeveless off-shoulder dress with ruching that resembles seaweed as well as a versatile maxi fishtail skirt in treated denim.
Collaboration Collection with Caroline Hu
In celebration of the reopening, Urban Wandering, a 15-piece collaboration with designer label Reverie by Caroline Hu is launched. Shortlisted as an LVMH Fashion Award nominee in 2019, Hu has been known for her ethereal and romantic designs. That same sensibility is reflected in the capsule. Floral motifs, ruched details and a heavy use of tulle fabric are present, adding a fun-loving and playful sensibility to the collection. Comprising of a range of different pieces–from dramatic dresses to simple cardigans–the capsule proves perfect for the style lover.
For more information, visit the Urban Revivo website here.
