More has always been more with Jeremy Scott. Though the designer today announced that he’s stepping down as creative director of Moschino after a decade, his legacy will forever be remembered at the house.
During his tenure, the endlessly creative US designer became a master of the runway “moment” and pushed playful themes each season, becoming more experimental as the years went on. Above all, he knew how to make a statement, whether wrapping his model muses inside floral bouquets or encasing them in chandeliers.
Like his eponymous designs, Scott’s Moschino collections were a medley of colours, prints and kitsch pop culture references—he’s paid tribute to Barbie, My Little Pony, SpongeBob SquarePants and Mickey Mouse—and there’s never been a shortage of talking points. Remember when Gigi Hadid closed Moschino’s spring/summer 2019 show in a bubble-hemmed wedding dress with a veil “carried” by butterflies? Or when Jourdan Dunn stormed the catwalk in a floor-sweeping ball gown in the shape of a Hershey’s Kisses wrapper at his debut collection for the house?
Not even the pandemic could scupper his imagination. For spring/summer 2021, he staged a puppet performance in place of the look books that other designers turned to in absence of real-life shows. Made in collaboration with special effects company Jim Henson’s Creature Shop, Scott’s fantasy-filled presentation featured 30-inch marionettes dressed in his new season propositions, complete with Vogue’s Edward Enninful and Anna Wintour watching (as puppets) on the front row. “We need to dream, we need to be inspired, we need to uplifted and transported, now more than ever,” he told Vogue in a preview.
Scott’s hype-generating showmanship knows no bounds. “I think I was built for social media,” the designer told Vogue in 2018. “It’s about a picture that is less than the size of the palm of your hand. What is impactful is not an all-black look. It’s about being colourful and bold and my work was already that and has always been that way. It’s kind of like that world has caught up to me.”
As his Moschino journey draws to a close, Vogue revisits Jeremy Scott’s most memorable creations to date.
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FW14
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SS21
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SS17
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SS19
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FW20
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FW17
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FW21
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SS23
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SS20
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FW23
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FW16
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SS18
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FW15
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FW17
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SS18
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FW15
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