Global It-girl. YG Princess. The je ne sais quoi of Jennie—pun rightfully intended—lies in her many titles, talents, and aesthetic. Ever since sauntering into the scene with debut hits like “Whistle” and “Boombayah” in 2018, Jennie’s meteoric rise to stardom is showing no signs of fading.
A true icon of our time, the main rapper and lead vocalist of Blackpink is revered for her slick flow, bold vocals, and magnetic stage presence. After all, she’s no stranger to audacious performances—like the time she cheekily twerked shirtless during her World Tour, and when she kicked off her Coachella set by urging the crowd to “f*cking scream”. Her unapologetic charisma and fearless artistry have made her a trump card in the industry, with brands counting on “the Jennie effect” to instantly sell out any product she endorses.
Adding another feather to her illustrious cap, Jennie—who now goes by Jennie Ruby Jane on the silver screens—recently ventured into the world of acting with indie-sleaze HBO show, The Idol. While the series might have met an early end, Jennie’s portrayal of Dyanne, the overflowing-with-untapped-potential dancer extraordinaire, garnered shimmering reviews from around the globe. And with her fan base ever growing, Jensetters are eagerly anticipating the promising new projects awaiting the newly minted actress on the horizon.
Jennie is a perfect blend of opposites; cute yet sexy, posh yet provocative, embracing the au naturel yet always up-to-date with the beauty du jour. Her looks are not only a wellspring of inspiration, but also a catalyst for many of the hottest beauty trends. To trace Jennie’s beauty evolution over the years is to compile an enthralling lookbook that captures her growing allure. Below, see Vogue Singapore’s curation of our favourite moments from Jennie’s beauty evolution, including her best hair hues, styles, make-up looks, and nails.

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Galactic chic
Jennie exudes whimsy and charm with this look thanks to the incorporation of two space buns, secured with a velvet Chanel scrunchie. A tiny flick of eyeliner and a touch of nude make-up perfectly complemented the doe-eyes look.

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Lara Croft
Donning a Lara Croft-inspired fit for Blackpink’s “Kill This Love” music video, Jennie completed the ensemble with smokey eye-liner and a waist-length French braid.

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A statement eye
When there are no words, let your eyes do the talking. Take a cue from the wash of denim on Jennie’s lids—a bold, chic statement that complemented her walnut locks.

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Parisian glam
Jennie was dripping in classic Parisian glamour with a vibrant red lip and a voluminous updo.

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Graphic lids
Demonstrating Jennie’s ahead-of-her-time flair, behold her multi-hued eyeliner look which imparts dimension and definition to the eyes.

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Barbiecore
As it turns out, the K-pop luminary had a blondie era of her own. While her golden tresses might have been a wig, her Instagram post is living proof that she could actually pull off a bleached mane should she choose to.

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A fresh-faced glow
Jennie stunned with a natural, “no make-up make-up” look. With peachy-pink hues on the lids and cheeks, a jelly pout, and delicately styled baby hairs, she radiated a fresh and healthy glow.

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Duo-tone strands
In true comeback fashion, Jennie hit the scene with a bang—with her revamped bangs. Think bleached money pieces that made for a strong visual statement.

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Pinched cheeks
Replicate Jennie’s “pinched cheeks” looks with a generous helping of candy-red blush on the apples of your cheeks. Braid hair into loops for the full effect.

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Fake freckles
Scattered freckles and tightly curled front pieces are the epitome of effortless charm. Enhance with a plum lip tint to tie the whole look together.

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A Lisa moment
“You know where I got the inspiration from,” Jennie quipped playfully in an Instagram post, and fans were quick to point out bandmate Lisa. True enough, Jennie’s jet black bob and blunt fringe gave us a Freaky Friday moment, albeit only temporary.

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Theatrical flair
Halloween is yet another opportunity for you to dress to the nines, and Jennie embraced it wholeheartedly. Adorned with golden snake hairpieces, “blood-stained” acrylic talons, and a touch of glimmer under her eyes, she metamorphosed into a dessert goddess.

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Sun-kissed visage
Jennie surprised her followers with tangerine locks, bleached eyebrows, and a unique array of nose bridge embellishments.

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Lara Croft, but make it Chanel
Not even a bandaid could distract from Jennie’s sultry make-up look. A refined and polished update to her Lara Croft ensemble, she graced the Chanel fall/winter 2023 show with dark pencil eyeliner on her waterline and a long, skinny French braid that extended down her waist.

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A vision in white
As one of the poster girls for Chanel, Jennie pulled out all the stops for the Karl Lagerfeld-themed Met Gala earlier this year. With lilac lids, a rosy blush, and fluttery lashes, her pastel-adorned mien was a perfect contrast to her black and white ensemble.

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Coquette-core
Ribbons are fast becoming a staple element in Jennie’s distinctive look, and in her latest Calvin Klein campaign, the singer adorned her hair with three mini ones. These coquette-esque accessories are a perfect way to add a touch of colour and femininity to any ensemble.