Hardy, versatile, and a uniform in everyone’s wardrobes, one can always trust denim to be part of a foolproof outfit formula. But just because it is a staple, it doesn’t mean it has to be boring. Look no further than Blackpink’s starlet Jennie Kim, for evidence. After all, since her debut onto the fashion scene, the Chanel ambassador and ‘Mantra‘ star has developed a denim formula that is both practical and fresh. Just recently, she took airport fashion to another level in a Chanel denim puffer and floral printed jeans, whilst finishing the look with a pair of fuzzy shearling lambskin earmuffs from the house.
If anyone had any doubt that Jennie is a certified denim influencer, then her appointment as a Calvin Klein ambassador confirms this. It was Calvin Klein who, by placing his logo on the back pocket of his jeans, made “designer jeans” a thing in the mid- ’70s, and the label has ensured that it has since stayed relevant by working with ambassadors from Kate Moss in the ’90s to Jennie in 2021.
While it’s a delight to observe and fantasise over the trophy pieces that elevate Jennie’s wardrobe, her approach to denim is one that we can all try. Those on the hunt for new Jennie-approved denim should shop skater-girl silhouettes. Or, look to these nine outfits for inspiration.
1 / 9
Reinvent the Canadian tuxedo
Fresh off a flight, Jennie does double denim justice via a Chanel denim puffer and floral printed jeans.
2 / 9
Double bag it
Here, Jennie presents a neat styling trick: by pairing a Chanel denim number with a shirt tucked underneath her sweater.
3 / 9
A soft finishing touch
Adding yet another textural mix to her off-duty look in Paris, Jennie softens her denim by way of a chic fabric scarf as a belt.
4 / 9
Heart to heart
Yet another winning double denim serve, Jennie certainly keeps her heart on her sleeve with this cute Coperni denim tote.
5 / 9
Indigo baby
Jennie was quick to tick off this summer’s trend for indigo denim. She wore a pair of dark-wash Calvin Klein jeans with a sweet cropped knit and dainty jewellery in early June.
6 / 9
Wear them low
Back to the ’00s for Jennie with this look. Her low-slung baggy jeans are the stuff of Y2K dreams.
7 / 9
A tie-dye affair
Elevate even the simplest of outfits by adding tie-dye jeans into the mix.
8 / 9
A boyish charm
This look from J is successful as it marries a prim jacket with baggy jeans and chunky boots for peak off-kilter chic. Do follow suit.
9 / 9
Prints galore
Here, Jennie taps into the printed blue jean trend in double denim. Follow her lead and pair plain with print.
This story was originally published on British Vogue.
