‘What makes a model a ‘supermodel’ is that they emerge on the scene and something changes—[like] the way we look at beauty—or [someone that] represents an era but then stands the test of time also,” says Karen Elson. “Supermodels are enduring; we have lasting power.” Having been discovered in the mid-’90s at the age of 16 and continuing to build on her legacy almost three decades later, the auburn-haired English model, mother and musician talks the talk and walks the walk.
Since transforming into an eccentric leading lady for her first Vogue cover shot by the illustrious Steven Meisel, Elson has graced the pages of countless magazines around the world and commanded attention on catwalks the likes of Chanel, Versace, Miu Miu and just two seasons ago, Daniel Lee’s Burberry. So when she defines the phenomenon of a supermodel, she merely describes herself: an eternal flame fuelled by passion and purpose.
How has the industry evolved since you started modelling? What about the current landscape excites you and what’s something you’d like to see change?
One of the things I’m most happy about is that fashion has become much more diverse, from ethnicity to body size. Representation matters. It’s important that people who look at fashion are inspired and empowered and not made to feel less than. I still think there are more changes we can make in regard to all this but I’m heartened knowing that in the pages of magazines, I can see beauty in all forms represented.
You’ve released three full-length albums, your most recent in 2022. What does music mean to you and where does it find its place in your life?
Music is my hobby. I’ve been singing ever since I was a child. It’s been my first love. The power of music is that it’s personal. What a song means to one person versus the other is subjective and music has been my constant companion in life.
Does Karen Elson the singer-songwriter overlap with Karen Elson the supermodel, or are they two different personas?
They’re authentically who I am, but they’re different beasts. The music industry is very different to fashion in the way it’s run. But the similarity is that these days many musicians also shoot a lot for fashion brands. The creative crossover is huge these days.
How old is your daughter and what do you remember about being that age?
Scarlett just turned 18 and I’m so happy for her. She’s starting college in September.I think she’d like to try modelling. I’ll guide her there but also encourage her to get an education. If I have one regret it’s that I didn’t go to college so I think that’s super important.
You’ve modelled, made music, become a mother, wrote a book, advocated for children’s and models’ rights and the list goes on. What’s next for Karen Elson?
Is there anything else you’d like to try or accomplish one day? I have plans, but I can’t say anything yet. I’m getting married this year so that’s a big life event and one I’m very excited about.
You starred in the Burberry summer campaign and walked their most recent runway for autumn/winter 2024. How has Daniel Lee and his new vision for the heritage brand inspired you?
Daniel and I are from the same part of the world; I understand his vision and passion. He’s such a hard worker and so focused on what his vision is. He’s very impressive. Burberry is such a huge heritage brand and one that’s very British, and as a British person I have a huge sense of pride and loyalty towards Burberry.
What’s your favourite piece from the Burberry winter 2024 collection and why?
Everything I wore on our shoot, especially the black silk tartan look. Hint hint, Daniel.
Editor-in-chief Desmond Lim
Casting director Marina Fairfax
Producer Alexey Galetskiy/ Alexey Galetskiy Productions
Make-up for Bright Hiro Yonemoto/Honey Artist
Make-up for Lee and Elson Jen Myles/Streeters
Hair for Bright Walton Nunez/See Management
Hair for Lee and Elson Nero/Management Artists
Set designer Milena Gorum
Gaffers Matthew Farrell, Daren Thomas, Doug Segars and Alexandra Strasburg
Digital technician Nick Avil
Production team Sasha Ernst, Kate G and Taras Koltun
Set team Adriana Faraudo
Make-up assistant Derrick Bernard
Stylist’s assistants Itsuka Watanabe and Eonnam Kim
Location Seret Studios