Oh to travel again. What wouldn’t we give? While there’s no travel bubble to South Korea on the horizon, the new Bulgari Colours app might just be the thing to sate our vacation fantasies. Transporting us straight into the sprawling Seoul Arts Center, it opens the doors to an unprecedented AR experience from the convenience of your own smart phone.
Mirroring the actual Bulgari Colours exhibition in the South Korean capital, the virtual reality experience is truly lifelike. Not only will you be able to see all the exhibits in each one of its thematically designed rooms, you will literally (okay, virtually) be at the show walking through its halls.
Or at least your personalised avatar will be. Because you will need to create a digital version of yourself—feel free to be as accurate (or as different) as you are IRL. The best part is decking out in iconic Bulgari jewellery, watches, bags, sunglasses, and more.
View your customised look in 360 degrees as you wander through the dynamic spaces, and take as many virtual selfies as you want. Pose like the influencer you virtually are and share those photos on your social media wall.
As it’s named Bulgari Colours, the exhibition celebrates Bulgari’s bold use of colour in its jewellery and timepiece creations. Heritage jewels from its archives and private collections dating from the 1930s to the present are segmented into four colour themes: Red, Blue, Green, and Multicolour.
See the exuberance of Bulgari’s jewellery design and craftsmanship through some of its most memorable creations. Many of them are displayed in 360-degree views. Don’t miss Bulgari’s most dazzling cabochon or sugarloaf cut stones, festive emeralds, Serpenti and Tubogas timepieces, En Tremblant brooches, and wilfully mismatched earrings.
The exhibition also showcases artworks by seven prominent Korean contemporary artists, whose works are inspired by Bulgari’s collections.
Don’t miss the exclusive celebrity BTS videos featuring Bulgari ambassador Blackpink’s Lisa, along with Cha Eun-Woo and Ko So-Young.
Bulgari Colours app will only be available till 31st December 2021. Until then, you can visit the virtual exhibition every month, and follow the compass to join in the monthly raffle event and stand a chance to win a prize. This month’s lucky draw item is a fabulous B.zero1 necklace—don’t say we didn’t remind you!