Ever fallen in love with a scent and declared it your signature only to discover at least eight other people wearing it? Or wished that your favourite fragrance could evolve with your mood or the seasons? The king of all senses—scent evokes and exhilarates unlike any other.
Reinventing the art of personalised fragrance, Bulgari unveils Allegra—the industry’s first bespoke olfactory experience which begins with five core fragrances and five magnifying ‘essences’ to layer atop, further enhancing and customising your scent.
Begin by choosing one of the five eau de parfums from Allegra’s core collection—each fragrance an invitation to luxuriate in the ultimate Italian escape: Riva Solare captures the invigorating sensuality of the Italian Riviera with an electrifying citrusy, sweet and crisp fragrance.
Recalling the passionate, pulsating energy of Italian love, Fiori D’Amore is a fresh, velvety rose fragrance that is all at once intense and delicate—as falling in love should.
Dolce Estasi transports your taste buds to the tantalising aromas that fill Italy’s famed pasticceria, lavishing a dreamy, gourmand fragrance, akin to the creamy centre of a dessert.
After an exhilarating rendez-vous in Rome, Rock’N’Rome sweeps you to a rooftop terrace where you and your friends behold the splendid sunset unfolding. A fragrance crafted to immortalise the intimacy of friendship and endless aperitivos shared over conversations, osmanthus and apricot notes culminate in a floral, fruity aroma.
To end your Italian holiday, a personal invitation to indulge in the jubilant opulence of a Venetian festa is extended: Fantasia Veneta wraps you in a decadent woody and chypre fragrance, revealing a red peach accords and a trace of leathery vanilla notes—a scent as unforgettables as the Fête.
But your Italian escapade is far from over. Blending seamlessly with any of the five eaux de parfum, Bulgari’s five exclusive Magnifying essences spritzes the Italian touch of molto—intensifying or layering a sensuous, enchanting twist to your base perfume. By varying the number of spritzes, an infinite, endless array of fragrance combination awaits—where no two are alike.
Longing for a sensual caress to make up for lost time? Our picks of the five magnifiers include the Magnifying Musk which recalls the joy of an intimate embrace—crafted with nature-made ambrette seed that bestows a creamy, velvety veil over your base perfume. Another scent which we’re happy to wear solo is Magnifying Vanilla, which whisks you away to the otherworldly landscape of Madagascar, from which the essence’s tantalisingly sweet vanilla beans are sourced from.