The K-pop landscape may be a behemoth to break down on its own, but few groups have the same pull that Twice does. After first debuting with ‘Like Ooh-Ahh’ in 2015 and skyrocketing to fame with Page Two’s ‘Cheer Up’, the nine-member troupe went on to release hit track after hit track—each one a testament to their bubblegum magnetism and effervescent stage charisma. Nine years on, the group remain as tight as ever, and have since released their 13th studio EP, With You-th, earlier this year.
Of the nonet, Momo, best known for her dancing prowess on stage, has been a rising name in the fashion scene. Not only does she boast formidable ties to luxury brands such as Miu Miu and Onitsuka Tiger, she’s also increasingly been a regular front row attendee during the runway show circuit. Beyond travelling for brand events and fashion weeks however, the Japanese K-pop starlet has also been traversing the globe lately for Twice’s Ready To Be world tour. From Paris and Brazil to Melbourne and back to Paris again, Momo often rewards her fans with a litter of behind-the-scenes captures via generous snaps on her Instagram.
Flitting between playful bathroom mirror selfies and digi cam-shots, it’s easy to glean the preferred style of Vogue Singapore’s June ‘Impact’ digital cover star. Whilst her stage outfits are meant to boldly accentuate her dance form when performing on stage, her off-duty wardrobe prioritises casual comfort, with a feminine touch of geek chic. This versatile and confident spirit of Momo’s doubtlessly extends to her beauty choices as well. From layered hime cuts to braided pigtails and the liberal use of hair accessories, she doesn’t shy away from experimenting with her mane. And when she’s in the mood to amp up on the make-up notes—like at a fashion show for example—the Twice member certainly understands the power of a classic smoky eye.
Below, some of the best hair and make-up looks worn by the bombshell beauty in recent years.

1 / 9
Playful edge
Anyone who’s watched Momo on stage will know; the main dancer’s key charm is how she marries her powerful dance moves with flirty flair. Needless to say, this barrette-adorned, messy mane delivers on that brief.

2 / 9
The reign of hime
During her time in Paris for Miu Miu’s fall/winter 2024 show, the brand ambassador added length to her tresses and opted for a layered alternative to the trendy hime cut. As for the rest of her beauty notes? She kept it simple, with her recent choice of blush hue: summer-coral.

3 / 9
Geek chic
As of late, the Twice member has been experimenting with the geek chic style, by incorporating various eyewear styles into her outfits. Case in point? This refreshing girl-next-door aesthetic, only mired by a brick orange pout and red nails.
4 / 9
A delicate flush
At the Tasaki exhibition event in Japan, Momo embraces a beat of sophisticated elegance; the apples of her cheek accentuated in a sweet, lilting apricot hue, complemented by soft, glittering peepers and a glossy pout.

5 / 9
Flirty feminine
A sense of vintage charm wafts through this particular camel-hued outfit but it is the monotonous wash of dusty mauve throughout her make-up look that truly delivers its effortless flair.

6 / 9
A coquette summer
At the first inklings of coquettecore, Momo was already channeling the girly aesthetic with a two-tone mane moment and glittering ribbons that secured her braided tresses.

7 / 9
Femme fatale
When the spring/summer 2024 season came around, Momo’s appearance at Miu Miu was only met with a throng of fans outside the show. Understandably so, since she brought her A-game with this bolder make-up look—underlining her peepers with a darker eyeshadow shade.

8 / 9
Devil's in the details
No denying Momo’s preference for a hair accessory or two, as she adorns her shorter cut with a statement hairband. Yet peer closer and you’ll notice the glamour; a dotting of crystal embellishments on the underline of her eyes.

9 / 9
Braided charm
For the ‘I Got You’ music video, Momo wore her braids in playful pigtail hoops, whilst her red-black manicure complemented her plum outfit of the day.