What does it mean to stay true to yourself? To remain authentically you in a world where conformity isn’t just the norm—it’s an expectation? In his latest music video, ‘Floating,’ Yaung captures the emotional tension and quiet triumph of holding onto your individuality—through space, emotion and those in-between moments where clarity finally surfaces.
The video opens with a moody, red-lit scene: Yaung, both turbulent and contemplative, stands bathed in shadow, sculptural chrome jewellery catching the light. The chrome becomes almost like a second skin—reflective and unapologetically bold—mirroring the inner armour required to navigate through the world on your own terms.
Beside him sits a striking white Aston Martin AM Vantage, its presence impossible to ignore. With this, Yaung becomes the first independent artist to feature the iconic car in a music video—a symbolic nod to luxury reimagined.
Then we find Yaung sprawled in a field of grass, dressed in a full linen ensemble under the burning sun. As the light softens, so too does the mood—wistful and pensive. The scene leans into muted tones, reflecting the peace of being resolved with the uncertainty of taking the unbeaten path. Nonetheless, the latent fear that accompanies authenticity is characterised by the occasional bursts of saturation when emotion crests.
At its core, ‘Floating’ wrestles with the notion of being relentlessly yourself in a world obsessed with conformity. Living on your own terms is anything but a smooth-sailing ride—it’s a constant tug-of-war between your mind and your heart. It’s exhilarating and scary all at once. It’s about uncertainty, release and the frail beauty found in being in limbo.
This marks Yaung’s second music video supported by Hennessy (managed by LVMH), a continuation of his celebration of living in the moment—indulging in gratitude, passion and the simple joy of catching a good vibe. For Yaung, artistry is identity in its purest form. From reclining at 4am in full linen and heirloom jewellery, to encasing his entire face in chrome at golden hour inside the industrial sprawl of KongSi warehouse, every frame reflects his layered aesthetic. Texture, tone and attitude converge in the pursuit of art.
As an independent artist—and the first to bring Aston Martin into the world of local music videos—Yaung isn’t just pushing boundaries. He’s dismantling them. And perhaps ‘Floating’ is a reminder that if you stay relentlessly true to yourself, you’ll always find your beat.
Watch the music video here.
