In the digital era, where fashion trends flash across screens faster than ever, social media has become the ultimate style curator. Platforms like Instagram, TikTok, and Pinterest have transformed into digital catwalks, showcasing a vast array of looks and inspiring a generation of style enthusiasts. This constant influx of imagery has opened the door to myriad aesthetics, from returning trends like Y2K and the 90s aesthetic to micro-trends like coquettecore and the office siren aesthetic. Trends and fashion tips have never been more accessible, making social media a powerful tool for fashion aficionados, empowering them to experiment and create unique personal styles.
Amidst this digital fashion landscape, a crop of local creatives are carving out their own unique sartorial narratives. By sharing their personal fashion journeys, these individuals inspire others to embrace their individuality and experiment with different styles. Nadhrah’s fashion journey began with a love for dressing up, inspired by her family. She explores modest fashion and shares her style with the world through TikTok, her signature look combining minimalist elegance with contemporary trends. Cloe has been creating content for around seven years now, documenting everything from fashion to beauty, and even the occasional lifestyle content. Her wardrobe evolution from dresses to niche aesthetics spotlights her ability to seamlessly mix textures and accessories, garnering her a dedicated following. Mirul’s fashion journey started with a love for band tees and has since evolved into a bold and distinctive streetwear aesthetic. His experimentation with proportions and statement pieces has made his style a standout in the local fashion scene.
Personal style is more of a journey than a destination—a visual expression of individuality that evolves over time. There’s no one-size-fits-all formula, and experimentation is key. As Cloe shares, “There’s no right or wrong in fashion”. Below,
Siti Nadhrah
Tell us about your fashion journey. How did you start getting interested in fashion?
From a young age, my mother and sisters loved dressing me in fancy dresses and colourful outfits. This sparked my interest in fashion, but I only got serious about it when I started wearing the hijab in 2020. During the pandemic, I began posting on TikTok, sharing my outfits as I explored incorporating fashion into my new style. It started as a fun hobby, but one of my videos went viral, and people began looking to me for inspiration. Since there weren’t many hijabi fashion influencers in Singapore at the time, this motivated me to keep creating content.
My TikTok focuses on showing that fashion can be stylish and modest. I offer styling tips, fashion recommendations, get-ready-with-me videos, and vlogs. I aim to inspire and empower people to dress comfortably and confidently, showing that modest fashion can still be trendy and diverse.
How has your personal style developed over the years and how would you describe it now?
As I began exploring various styles and aesthetics, I realised my preference leaned towards a monotone, minimalistic look with a love for asymmetrical cuts. I draw inspiration from Western influences and the Indonesian fashion scene. I’m especially fond of Indonesian fashion labels such as Prelude.choir, BLANC STUDIO®, Nylony.poplin, and Morningsol. Their unique styles, incorporating distinct cuts, layers, and textures while maintaining a minimalistic and sophisticated look, greatly resonate with my personal aesthetic.
“I make it visually interesting by layering, playing with textures and silhouettes, and adding accessories.”
What are some of your favourite styling tips?
One tip is to start with one piece of clothing or an accessory and build the outfit around it. I always ensure the outfit is colour-coordinated. Then, I make it visually interesting by layering, playing with textures and silhouettes, and adding accessories.
Another tip is exploring how the hijab can enhance my outfits. I enjoy matching my hijab with my clothes and adding accessories like ribbons, hair clips, and caps. I also like trying different hijab styles to see which looks best. Social media is great for inspiration, with many hijabis sharing tutorials and ideas. My favourite is the turban-style hijab using a square scarf—it’s quick, simple, and versatile.
Do you have any wardrobe staples or must-have accessories?
For me, a versatile outfit includes a pair of wide-leg black pants, a black midi pleated skirt, and a white button-down blouse. With just these three pieces, you can create a range of looks, effortlessly transitioning from casual to formal. You can mix and match the items, layer the skirt over the pants, or experiment with different buttoning styles on the blouse.
Accessorise with either bold statement jewellery or dainty gold or silver pieces based on the aesthetic you’re aiming for—opt for statement pieces for a more striking look or simpler jewellery for a minimalist, sophisticated touch.
What is your advice for those who are trying to find their personal style?
My advice is to seek creative inspiration for your outfits and add your own modest touches. For example, I enjoy creating moodboards on Pinterest to refine my style and stay focused while shopping. I also draw inspiration from other fashion content creators and unique pieces I come across while out and about.
Cloe Mak
Tell us about your fashion journey. How did you start getting interested in fashion?
I started my content creation journey about 7 years ago, focusing on various categories like fashion, beauty & lifestyle. In the recent two years, I started to delve into beauty & fashion more deeply. My inspirations comes from all around, daily musings, editorial magazines, Pinterest, and the people whom I look up to and follow.
How has your personal style developed over the years and how would you describe it now?
I used to exclusively wear dainty dresses and 20 year old me would have never believed that I’m now open to wearing pants and interesting fabrics, especially cuter pieces. Over the years, my personal style has evolved significantly. I began experimenting with my own wardrobe, trying out different looks and trends, as well as injecting a little bit of my own personal style as well. This shift has empowered me to express different facets of my personality through fashion—whether it’s embracing a relaxed streetwear vibe or incorporating edgier, more tailored pieces into my everyday looks.
What are some of your favourite styling tips?
Firstly, mixing textures. For example: silk with denim or leather with knits. Lately I’ve also been into lace fabrics. Layering is another tip—experiment with layering lightweight pieces, such as lace. Lastly, to accessorise strategically.
Do you have any wardrobe staples or must-have accessories?
I normally change my accessories according to my vibe! I love stacking my accessories. And wearing different kind of socks! Some days when I’m feeling a little more of a cuter vibe, I’ll have my curated bag charms. Or carabiner charms hooked to my bottoms!
What is your advice for those who are trying to find their personal style?
Take note of what you like! Keep a fashion journal or digital moodboard of outfits or pieces that catch your eye to identify recurring themes or preferences. There’s no right or wrong in fashion, trust your instincts and wear what makes you feel comfortable and authentic.
Mirul
Tell us about your fashion journey. How did you start getting interested in fashion?
My fashion journey began when my friend took me to a vintage store in Peninsula Shopping Mall to browse band tees, marking my first ever fashion purchase. From there, my interest in fashion grew as I started exploring fashion content on Pinterest, TikTok, and Instagram. One of my biggest inspirations is Wisdom Kaye, a fashion content creator known for his extravagant and bold outfits. His daring style has encouraged me to step out of my comfort zone and experiment with diverse and unique fashion trends.
How has your personal style developed over the years and how would you describe it now?
My personal style has developed significantly over the years. In the past, I often wore skinny jeans and basic t-shirts, occasionally going for oversized ones. However, my style has transformed, and I now prefer baggy pants paired with cropped or boxy tops, completely avoiding skinny jeans. My current personal style is a mix of contemporary trends and streetwear influences. I love incorporating bold patterns, unique textures, and statement accessories into my outfits. Comfort and individuality are key for me, and I enjoy experimenting with different styles to showcase my creativity.
What are some of your favourite styling tips?
One of my favourite styling tips that I still use today is incorporating proportions into outfits. I follow the rule of thirds, where the shirt or top takes up one-third of the body, and the pants or bottom take up the remaining two-thirds. I achieve this by opting for cropped or boxy shirts paired with high-waisted baggy pants. This approach not only makes the outfit visually appealing but also elongates the lower body, instantly making you appear taller.
Do you have any wardrobe staples or must-have accessories?
My top three wardrobe staples are statement accessories (rings, necklaces, and bracelets) that can elevate any outfit, blue baggy jeans that pair perfectly with almost anything, and a versatile leather bag, a durable and stylish choice for carrying daily essentials.
What is your advice for those who are trying to find their personal style?
The best advice I have for those trying to find their personal style is to explore as much fashion content as possible, be it on TikTok, Instagram, or Pinterest. Doing so allows someone to spark their creativity and gain a wide array of ideas. It also helps them to identify what resonates with them personally, understand current trends, and see how different styles can be mixed and matched. Experiment with various looks, and don’t be afraid to step out of your comfort zone. Over time, you’ll discover the unique elements that define your personal style and make you feel confident and authentic in your fashion choices.
