Some of us need more reason than others to truly go the distance when it comes to shopping for our wardrobes—before we cash in on that one enviable piece we’ve been keeping stowed away forever in our online shopping carts. It also makes sense then, that we’re always on the lookout for any form of excuse to lay our hands on a fresh addition to the wardrobe.
Chinese New Year, for one, gives plenty of reasons to change out the old for the new and give in to our indulgent desires of a new wardrobe find. And even if you’re not a firm believer in the age-old tradition of getting new clothes for a fresh start come the new lunar year, the act of paying house visits to family and close friends alone makes for logical grounds in favour of a vivacious outfit switch-up. With most of us often veering to safer, more muted hues for our day-to-day, the auspicious period makes for the best time to don a spot of bold brights.
To add some pizazz to the mix, trust some of our luxury fashion houses to know exactly what makes us tick on this front. Chiming in with their very own collections centred around the prosperous occasion, it seems they’ve dreamed up capsules surrounding the lucky hues of the festive season—such as Bottega Veneta’s solidifying use of tangerine for its signature apparel. With the Year of the Rabbit in tow, the likes of Alexander McQueen and Moschino have decidedly chosen to infuse the motif of the zodiac throughout their pieces instead. And should you be seeking out an outfit that perfectly pairs with the festivities this year, look no further. See below for our curated shortlist of the brands with Chinese New Year collections you should think of copping, ahead of the fast-approaching celebrations.
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Moschino
To celebrate the Year of the Rabbit, Moschino’s collection sees none other than Bugs Bunny, the iconic cartoon character steal the limelight for its Chinese New Year collection. Depictions of the recognisable pop culture icon are splashed across a range of ready-to-wear apparel and accessories such as biker jackets, sweatshirts and bags whilst red and gold prints are used to adorn other wearable separates.
Shop the collection here.
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Fendi
Inspired by Marc Jacobs’s reinterpretation of the Fendi Roma logo, Fendi’s Chinese New Year collection takes its cues directly from the auspicious red hue—imbuing it with a fresh, modern appeal. The capsule sees a range of womenswear, menswear and accessories plastered all over with various renditions of the lucky colour, mixed in with a contemporary palette of black, white and grey.
Shop the collection here.
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Acne Studios
For their CNY collection, the eclectic fashion house has joined hands with the sculpture artist, Apollinaria Broche, to dream up a playful imagining of the year’s zodiac: the rabbit. Named Bun Bun, the rabbit takes centrestage in the brand’s campaign for the Lunar New Year collection that features a range of playful, vibrant ensembles and enamel charms transformed into accessories.
Shop the collection here.
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Bottega Veneta
This year’s Chinese New Year collection by Bottega Veneta pays a poignant ode to homecoming—with an introspective capsule tied to the idea of travelling home to see loved ones. Its campaign is led by the short film titled Reunion in Motion, that shows individuals moving through various landscapes in China. Apty phrased by Matthieu Blazy himself, “It is about movement, of going somewhere; there is fundamentally an idea of craft in motion.”
Shop the collection here.
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Max Mara
Meet Max, the lucky little rabbit in Max Mara’s latest collection for the festive season. Between delicious red coats lined with unique infusions of Max, abstract outlines of the animal embossed onto scarves and a printed selection of dresses and shirts, the capsule is drenched in motifs and hues that are harbingers of good fortune.
Shop the collection here.
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& Other Stories
Should you so prefer your wardrobe to lean towards an array of pastel, muted hues, look to & Other Stories’ line-up of effortless ensembles: from casual, cosy knits to tweed separates that are somewhat reminiscent of the furry zodiac taking precedence this upcoming Lunar New Year.
Shop the collection here.
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Alexander McQueen
Focusing on the dependable, lucky red, Alexander McQueen’s capsule collection sees a selection of their bags and small leather goods—such as the Curve and the Bow bags—reimagined in the season’s auspicious red. A supposed harbinger of good fortune, the house elevates it with an infusion of soft ivory, either through graduated tones or its choice of material. Apart from its chosen hues, a brushed-painted pair of rabbits pay ode to the year’s zodiac on a range of its designs.
Shop the collection in-stores.
