The fashion editors perched in the front row or the masses of cool girls in pursuit of a ‘gram-worthy look: approval in the fashion landscape can come from one or the other, but British-Indian designer Supriya Lele manages to straddle both ends of the sartorial spectrum with enviable ease. At a time when the world was confined indoors, her creations managed to evoke the sun-soaked glamour of a day spent under cloudless skies—just ask pop icon Dua Lipa, who gave her nod of approval to a zesty madras print co-ord set with sari-inspired draping on the shoulder for ushering in her 25th birthday. Indeed, in the span of a few years, the designer has become a favourite with agenda-setting names—when a pop legend of Rihanna’s calibre becomes a repeat customer, you have got to be doing something right—but the real success story doesn’t lie there.
Look closer, and you’ll find that Lele’s creations serve as an introspective exploration of her own dual heritage, as seen through the lens of noughties club culture. The result is a lineup that the TikTok crowd would gravitate to as easily as the revered icons of the era, from Britney Spears to Christina Aguilera. However, in her signature style, the designer offers an elevated polish to Y2K staples. Think tactile fabrics that are form-flattering but never constrictive—the designer famously quipped that her customers can eat a roast dinner in her creations and still feel good. Just earlier this week, she revealed her collection for fall/winter 2022 at London Fashion Week—where Victoria Beckham was spotted in front row, despite her label’s absence from the calendar this season.
As Lele’s star continues to rise in the industry, scroll below for all her creations that have found a fan in the best-dressed names in the industry.
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This story was first published on Vogue.in.