We’ve all lived in Petra Collins’ world. Bathed in the soft blur of her imagery, we entered a realm both raw and tender, where chaos met beauty and the ordinary glistened with feeling. In an age when perfection was packaged as aspiration, the photographer, artist and model redefined a generation’s voice, turning her lens towards the confusing, messy, unresolved and searching.
She captured, in essence, that young girl picking up a magazine for the first time—suddenly transported into a world both wild and wonderful. With just a glance at Collins’ portraits, you know who it is and more incisively, who she is seeing.
Collins’ cultural impact is undeniable. Her work defined an era, most notably during the height of Tavi Gevinson’s Rookie, where she served as one of the publication’s most recognisable photographers. She was included in Forbes’ 30 Under 30 list in 2017 and Vogue’s 40 Creatives to Watch, and is the author of a few books, most notably Babe (2015), soon to be followed by Star (2026)—a decade-long exploration of identity and celebrity.
The questions raised by her body of work remain vital: why can’t women, in all their complexity—sexual or not—simply be? Whether painting their nails, lying on their beds or idling with friends, Collins portrayed these moments not as trivial, but as quietly transcendent. Through her gaze, girlhood and womanhood became luminous, unguarded and achingly real.
Now 32, Collins stands as a cultural force whose vision continues to shape not only fashion, but the very language of emotion itself. She is sought after not merely as a photographer, but as a storyteller—valued for her voice, perspective and way of seeing.
Her portfolio brims with intimate worlds, washed in nostalgic film tones and candy-coloured light, created for icons such as Olivia Rodrigo, Selena Gomez, Zendaya and Blackpink.
In an era when a singular voice is rare, Collins remains steadfast on her own. Here, in true fashion, Vogue Singapore’s holiday-themed spread captures this essence through soft, dreamlike imagery set in an old family home.
Shot alongside her sister Anna Collins and her muses Janice Kim and Jaime Gerin, the series evokes intimacy and nostalgia—a quiet ode to warmth, memory and the beauty of becoming.
Photography Petra Collins
Styling Tess Herbert
Hair Clayton Hawkins
Make-up Yukari Obayashi Bush
Production Perfect Projects
Executive producers David Bay and Serie Yoon
Producer Alex Rubenstein
Set design Niamh Hannigan
Lighting director Timothy Shin
Location manager Joey Peters
Retouching Ink
Hair assistant Jet Presley
Make-up assistant Alisa Yasuda
Stylist’s assistant Emily Cancelosi
Photographer’s assistants Jess Hayes, Ricky Jhou and Christian Chico
Production assistant Keon Morgan
Models Anna Collins, Janice Kim and Jaime Gerin
