It’s a royal takeover. An epic romance set in a modern day monarch, Disney+’s Perfect Crown has been ruling over K-drama land, and it’s easy to see why. The plot is, after all, one destined to attract a crowd. There’s Grand Prince I-An majestically portrayed by Byeon Woo-seok, ever the charmer and definitive screen heartthrob since his Lovely Runner rise. Despite his obvious affection for his nephew who reigns as Crown Prince, a desire for the crown lurks beneath, so he must navigate the palace’s maddening politics and stay ten steps ahead. Then there’s nobleman’s illegitimate daughter-and-CEO Seong Hui Ju, who is playing the long game. Her intentions are clear: marry the Grand Prince, elevate her status, and evade the arranged marriage her father is scheming for her. She’s as audacious as they come, but she’s got the beauty and the brains to show for it. As for who is playing the plucky female lead? None other than South Korea’s little sister, IU.
Its success feels written in the stars. Only a handful of episodes are with us, but right from the get go, there’s plenty of promise for the show’s direction. The romantic leads are proving to have plenty of chemistry, but it’s everything else—from the riveting script to the production and its stellar supporting cast—that are seriously sticking the landing. With its fabulous comedic temperament and flawless pacing so far, it’s refreshing to see a female character chase after what she wants as relentlessly as Hui Ju does. Forget a sappy love story, she’s got her eyes set on the perfect match for herself—so why settle for anything less?
Whilst IU clearly understood the brief to a tee, the wardrobe department deserves a legion of fans of its own. Before being the potential wife of the nation’s prince, Seong Hui Ju is a woman of her own: not just CEO of Castle Beauty, but a powerful individual who can sway public interest with one snap of her finger. She’s plastered all over the news, and the pieces she wears sell out almost instantly. Exactly the kind of reaction one might expect for an idol to receive in this day and age. In keeping with her bold personality, ostentatious two-piece sets and power suits take up a big portion of the pie, but what we’ve really got our eyes on are the cosmic jewellery outings accompanying each Hui Ju moment.
The crowning jewel of the show so far is a pair of Boucheron Plume de Paon diamond earrings, which she wears for the turning point of the drama: her proposal to Grand Prince I-An. But the rest of her glittering array doesn’t let up either, as she flits from crawling Chanel sets to Tasaki pearls and classic Cartier pieces. Below, some of the most exciting jewellery worn by IU as Seong Hui Ju in Perfect Crown so far—with only more to come.
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Seong Hui Ju wearing Cartier Juste un Clou hoop earrings
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Seong Hui Ju wearing Graff pavé butterfly diamond necklace in white gold
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Seong Hui Ju wearing Dior Rose des Vents earrings
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Seong Hui Ju wearing Tasaki Spirea earrings
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Tasaki diamond pavé earrings, price available upon request
Available at Tasaki.
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Seong Hui Ju wearing Bvlgari Divas' Dream earrings in white gold
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Bvlgari Divas' Dream earrings in white gold, $75,375
Available at Selfridges.
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Seong Hui Ju wearing a custom binyeo
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Seong Hui Ju wearing Clash de Cartier earrings and ring
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Clash De Cartier small model earrings in yellow gold, $6,800
Available at Cartier.
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Seong Hui Ju wearing Chanel Ruban crawling earrings
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Chanel Ruban crawling earrings in white gold with diamonds, $43,350
Available at Chanel.
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Seong Hui Ju wearing Chanel Ruban ring in white gold with diamonds, $31,550
Available at Chanel.
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Seong Hui Ju wearing Pomellato Iconica earrings
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Pomellato Iconica drop earrings in rose gold with diamonds, $25,850
Available at Pomellato.
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Seong Hui Ju wearing Bvlgari earrings and ring
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Bvlgari Fiorever stud earrings in white gold with diamonds $20,700
Available at Harrods.
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Seong Hui Ju wearing Damiani earrings
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Damiani Margherita earrings in white gold with diamonds, $7,750
Available at Damiani.
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Seong Hui Ju wearing Piaget earrings
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Piaget Rose earrings in white gold with diamonds, $27,100
Available at Piaget.
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Seong Hui Ju wearing Tasaki pearl earrings
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Tasaki Akoya pearl earrings with white gold, price upon request
Available at Tasaki.
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Seong Hui Ju wearing a binyeo hairpin
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Naschenka binyeo in sterling silver with coral, $4,470
Available at Naschenka.
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Seong Hui Ju wearing Boucheron Plume de Paon earrings and ring
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Boucheron Plume De Paon pendant earrings in white gold with diamonds, $76,100
Available at Boucheron.
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Seong Hui Ju wearing Tasaki earrings
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Tasaki Line Danger Trap earrings in yellow gold with Akoya pearls, $5,100
Available at Farfetch.
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Seong Hui Ju wearing Damiani earrings and ring
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Damiani Mimosa ring in white gold with diamonds, $7,930
Available at Damiani.
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Seong Hui Ju wearing Chaumet Joséphine Aigrette earring
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Chaumet Joséphine Aigrette earring in white gold with diamonds and Akoya pearls, $7,890
Available at Chaumet.
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Seong Hui Ju wearing Pomellato Sabbia earrings
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Pomellato Sabbia earrings in rose gold with diamonds, $37,450
Available at Pomellato.
