Meet the newest KEVIN.MURPHY BLOW.DRY hair care, beloved by professionals

It’s the hair care and styling brand renowned among professionals worldwide, counting beauty influencers such as Stephanie Hui among its diehard fans. And, in particular, the long-lauded KEVIN.MURPHY BLOW.DRY range hones in on nourishing and protecting hair from heat and styling damage—without compromising style-setting power. Hardly difficult to see why the range has become a mainstay in countless salons, then.

Now, the range welcomes two new additions, the BLOW.DRY WASH and BLOW.DRY RINSE, to its existing line-up of four style-extending sprays. The reparative, health-boosting wash and rinse are “a perfect combination completing the regimen,” says brand founder Kevin Murphy. “All of our BLOW.DRY products were created to give you the hair that you want regardless of the hair that you have.”

The range’s commitment to delivering top-tier protection against stressors, particularly heat damage, regardless of hair type certainly rings true for the WASH & RINSE. While the styling sprays in the BLOW.DRY line-up are all about locking in and protecting style, the WASH & RINSE double down on the care aspect of your regimen. Their nourishing, protective and reparative properties reset your hair’s condition, ready for styling. Consider them the essential prep or priming stage of hair care before other steps take place.

Skincare super-ingredients—for your mane?

As a first step, the BLOW.DRY WASH hydrates, smooths and strengthens hair thanks to a medley of efficacious skincare ingredients. A powerhouse wood bark complex, derived from Australian plant and bark extracts known for their notable resilience, is joined by rebuilding creatine, amino acid-rich hydrolysed pea protein, and fortifying rice proteins in the sulphate-free, intensely replenishing formula.

Next, the BLOW.DRY RINSE conditioner packs in the same nurturing and amplifying mane care factors, enhanced by added Anti-Breakage Technology. Alongside its considerable heat protection, the conditioner also forms a protective guard against environmental damage and colour loss. Working in conjunction with wood bark complex, the key ingredients of shine-boosting rice bran oil, softening shea butter, and healing rice amino acids solidify its shielding and rejuvenating abilities.

A striking takeaway from the RINSE & WASH’s components: they are loaded with hard-working skincare ingredients. “I knew that we needed to look at advances in skincare to enhance the product benefits,” says Murphy. Saviours for your skin that yield powerful results for the hair make more sense than you may assume.

“The skin on our faces and scalps are similar, in that both will deteriorate with age,” explains Zig Salon founder and hair stylist Zig Shee. Parlour SG founder and stylist Jessi Kerns agrees that, “Skincare is beneficial for our hair because we need gentle ingredients to maintain a healthy scalp. If you don’t have a healthy scalp, you can’t grow healthy hair.”

Beyond the roots, the BLOW.DRY RINSE & WASH’s potent blends also impart efficient skincare ingredients’ benefits from the top to ends of your strands.

Spray and set with the KEVIN.MURPHY style extenders

The RINSE & WASH, combining plant-based science with hair care technology, perfectly accompany the BLOW.DRY line’s other high-performance products. These lightweight, style-extending sprays include the volumising EVER.LIFT, tress-thickening EVER.THICKEN, bounce-promoting EVER.BOUNCE, and frizz-reducing EVER.SMOOTH. All sulphate-, paraben- and cruelty-free, these styling sprays dramatically reduce heat damage and lock in volume and style by way of their heat-activated long chain polymer technology.

Best applied while blow drying or heat styling after using the WASH & RINSE, salon founders Kerns, Shee, and Love Hair SG senior stylist Felicia Koh offer their best tip for maximising the sprays’ results: Use EVER.LIFT on your roots, together with your second desired spray on the mid-section to ends, for optimal volume.

“I also love that the BLOW.DRY range protects hair from Singapore’s humid climate,” Koh shares. As for the WASH & RINSE’s signature scent? “It’s super fresh—such a lovely pick-me-up.”

It’s praise seconded by Kerns, who loves the “luxurious, musky scent [and] the weightless, smooth and soft feel”, free of residue, left in the WASH & RINSE’s wake.

The experts’ verdict is in—KEVIN.MURPHY’s BLOW.DRY range, now completed by the nourishing BLOW.DRY WASH & RINSE, makes it easier than ever to bring salon-worthy, luxurious results into your own home.

Achieving hair that’s palpably pampered and guarded against heat and styling stressors becomes a luxe sensorial experience. The only hard work involved? That of the BLOW.DRY products’ packed powerhouse ingredients themselves.

Find KEVIN.MURPHY’s BLOW.DRY range at KEVIN.MURPHY salons across Singapore and online via WOOSHOP.