Just like that, another year has come and gone. 2024 was a rollercoaster of highs and lows for fashion, from the departures of many great minds—Pierpaolo Piccioli, Dries Van Noten, and John Galliano parting ways with their respective houses—to fresh names filling the docket. The year ended with a bang, however, as designer wunderkind Matthieu Blazy was officially announced as the new artistic director at Chanel, ending a six-month long avalanche of rumours surrounding who would end up at arguably the most coveted job in fashion.
This year was also one for the micro style trends, as we obsessed over specific aesthetics in an attempt to find our niche and dopamine dress along the way. It started with the office siren aesthetic that consisted of Bayonetta glasses, crisp button-down shirts and mini pencil skirts, à la Gisele Bündchen in The Devil Wears Prada. Then came tenniscore, by way of preppy white seperates, polo tees and court sneakers, propelled by the sport-romance film Challengers. And who could forget Brat Summer, where everyone channelled their favourite pop princess and wore snagged tights, slinky leathers and acid-green accessories for months on end.
Looking ahead, it’s hard not to start imagining which styles will reign supreme in the new year. While there is never complete certainty, social media and celebrities has provided us with the clues needed to make an informed guess. For starters, the boho revival we experienced in the later half of 2024 is not going anywhere, and should continue to blossom till it inevitably takes over street style. “DIY fashion” and “mindful hoarding” are buzz words to keep an eye out for as well; innovative ways at approaching the new age of fashion maximalism that has replaced an era of minimalism and subtle luxury. As for brands to watch in the coming year? There is nothing currently more anticipated than what is about to unfold at Chanel, as we enter this reimagined era of the maison under the leadership of Blazy.
Lastly, here’s to hoping we see less Adidas Sambas and Labubu dolls in the coming year. While these options remain versatile and effortlessly fit into many wardrobes, capturing the essence of this year’s zeitgeist, they raise an important question: Where did our pursuit of individuality and personal style go? Below, we rounded up the style trends we predict to take over the zeitgeist—as well as those on their way out.
1 / 10
In: Bohemian daydream
In the second half of 2024, we saw a revival of the cult-favourite boho style. Spearheaded by Chemena Kamali’s debut at Chloé earlier this year, and fuelled by the spring/summer 2025 showings from Valentino and Saint Laurent, it seems everybody is up for some ’70s-inspired ruffles, fringe and brocade lace. And with most of these collections only set to hit the stores in the months to come, it’s safe to say that all the hype for this aesthetic has merely just begun.
2 / 10
In: Chanel, Chanel, Chanel
Following Matthieu Blazy’s new appointment as artistic director at Chanel, all eyes are on the design wunderkind leading up to his debut show in October next year. With the recent introduction of seemingly-unisex accessories, expect a surge in men carrying the brand’s emblematic bags, along with a fresh reinterpretation of the maison’s iconic black and white palette that will prove to be the colours of the season.
3 / 10
In: A trip down memory lane
As we wave goodbye to an era of bare minimalism that has pervaded our lives and wardrobes for the last few years, we usher in a new age of maximalism—one driven by sentimentalism and personal sensibilities. Think random trinkets from your grandparents’ wardrobe, vintage family heirlooms, the first jacket you ever bought yourself…whoever dared say hoarding was bad?
4 / 10
In: Sailor ahoy!
Another style trend set to take off in the later half of next year, the sailorcore aesthetic pervaded the recent spring/summer 2025 runways by way of sailor hats and neckerchiefs, from brands such as Marni, Kiko Kostadinov and Moschino. Pair these with a crisp collared shirt and breezy linen bottoms, and one can certainly live out their best nautical fantasy.
5 / 10
In: Do-It-Yourself
From painting handbags to embellishing jackets with pins and badges, DIY fashion is a part of the style zeitgeist once again. Adopted by luxury powerhouses Hermès and Dior and celebrity-style icons such as G-Dragon, it is a great way to express your personality and individuality; all while breathing new life into one’s old garments.
6 / 10
Out: All things Samba
It’s bad for the Sambas. Perhaps the biggest footwear trend of 2022—and a part of 2023—there has been a myriad of designer collaborations and countless colourways to date. Lauded for its versatile silhouette and ease of wear, everybody has come across (and likely owned a pair) at some point or another. However, with many other coveted sneakers set to release in the coming year, it is high time to bid goodbye to this beloved shoe.
7 / 10
Out: Quiet luxury
To the fashion fluent, the term “quiet luxury” or “stealth wealth” has been around for considerable time now. Made popular by brands such as The Row, Loro Piana and Bottega Veneta in the last year or two, what was initially seen as an appreciation for quality and subtlety quickly turned into a tawdry cosplay of the ultra-wealthy. As we seek the ongoing pursuit of authenticity and personal style in 2025, let’s retire the meek attempts at channeling the Olsen twins.
8 / 10
Out: Pre-styled garments
In the second half of 2024, there was a craze for pre-styled clothing and dressing. Spurred by Miu Miu’s messy-chic styling on the runway (hats off to stylist Lotta Volkova), it offered innovative ways of adding a touch of pizzaz to otherwise minimal ensembles. If this is up your alley, consider layering and playing around with different pre-existing pieces in your wardrobe—we guarantee you’ll have more fun.
9 / 10
Out: Bag charms
Easily the definitive accessory trend this year, the allure of the bag charm flooded everyone’s social media timelines to no end. From the chic and understated Hermès keyrings and Miu Miu cord bracelets to the statement Labubu and Monchichi toy collectibles, every bag was a smorgasbord of playful trinkets. However, what was initially a fun way to personalise one’s bag quickly became a repetitive and mindless practice, losing its purpose and thus earning it a spot on this list.
10 / 10
Out: Hybrid footwear
2024 also marked the era of the hybrid shoe, crossovers between varying footwear categories—think the ballet sneaker, the Mary Jane pump, or the sneaker loafer. While initially symbolic of an eclectic style that melds together contrasting design sensibilities, it soon became too much too quickly. As normcore and preppy ensembles take center stage in the months to come, perhaps it is time to hang these up and revert back to seemingly traditional options.
