Wherever you go in the world, the most enduring form of beauty can always be found in one place: nature. Shiseido is living proof, with the brand harnessing the Enmei herb’s strengthening properties to revitalise the skin from deep within—especially as it undergoes changes. “Ever-evolving beauty means embracing the transformation that comes along with ageing. Skincare is one of my routines to build resilience,” says global ambassador Hikari Mori. Backed by over 100 years of botanical research, the Future Solution LX Total Regenerating Cream Soft joins the line-up to complete the powerhouse regimen.
Resilience that evolves
The best defence against environmental stressors and ageing is a resilient mien, especially one that is nourished at the cellular level. For more than 20 years, Shiseido’s extensive genetic studies trace accelerated skin ageing to one specific factor: Serpin b3, which is induced by the likes of UV irradiation, pollution and sleep disruptions. Under the attack of both internal and external aggressors, Shiseido has turned inwards for repair with the groundbreaking discovery of the Concern Conscious Navigators 2 (C.C.N.2) gene. By increasing the expression of C.C.N.2, collagen degradation slows down and the production of skin-strengthening amino acids is boosted—regardless of age. Developed to translate the benefits of C.C.N.2 to real results, the LonGenevity Complex™ harnesses the regenerative power of the Enmei herb to impart firmness and hydration. Beyond fortifying the skin barrier and defending against damage, the LonGenevity Complex™ also works to reveal a smoother, more luminous complexion over time. And it shows in the results: 95 percent of women reported that their pores looked less visible immediately after first use, and 93 percent observed a reduction in their wrinkles after 12 weeks.
A breath of fresh air
While the Total Regenerating Cream is prized for its rich, cushioning emollience, the new Total Regenerating Cream Soft glides on as a fresh, weightless veil—courtesy of the HydroEssence system. Kanten, an algae-derived superfood long revered in Japanese culture, is encapsulated within the formula, releasing a burst of water-based essence infused with the LonGenevity Complex™. With its moisture-retaining power and low oil content, the formula sinks quickly into all skin types, penetrating deeply to form a protective veil. By massaging it into the facial acupressure points every night, a supple, lifted visage emerges—akin to one achieved through ample rest.
Lifelong rituals
Encased in an ornate vessel that comes embedded with a piece of Nishijin textile, the contours of the Total Regenerating Cream Soft pay homage to the Japanese tradition of careful craftsmanship. Designed to be refillable, the new Cream Soft not only preps your skin for every stage of life, but is also designed to last through them all. At the heart of Shiseido’s Future Solution LX line, it is all about embracing ageing with graceful precision, manifesting in a radiance that evolves alongside you.
The Shiseido Future Solution LX Total Regenerating Cream Soft retails at $450 for 50ml or $380 for the 50ml refill, and is available online and at Shiseido counters from 1 May 2026.
